Beloved Church

What: Beloved Church is a church in Orange County.

Roles: Social Media Team Lead

Tasks: Oversee content strategy and branding, working with a team to create graphics, reels, and engaging content.

Voice: Grounded, warm, welcoming—making people feel at home and part of the community, even from a distance.

My focus is on maintaining consistent branding so that at a glance, people recognize Beloved—while also introducing fresh, creative elements to keep our content dynamic. This includes experimenting with sermon quotes, relevant trends, and new formats, all while staying true to our brand’s voice. I also prioritize diverse representation, ensuring our content reflects the breadth of our community. By balancing consistency with creativity, we create a digital space that truly embodies Beloved’s heart and mission.